Tag Archives: Book

Jeff Koobs New Book Criticizes Ad-Centric Society


COLUMBIA, S.C. (PRWEB) May 27, 2015

Healthy eating and dieting are often at the forefront of the news and media. Author and psychologist Jeff Koob also emphasizes the importance of a healthy diet, but in regards to the U.S. and societys consumption of advertising, not food. Furthermore, he believes that the countrys diet as a whole is suffering because of one junk food: propaganda.

Koob hopes to lift the veil on propaganda with his new book, Ad Nauseam: How Advertising and Public Relations Changed Everything (published by iUniverse), which discusses the propaganda-driven society of today, its potential downfalls, the evils of social engineering and the solutions he sees.

Most people cant recognize the techniques of propaganda and dont think they are influenced by it, Koob says.

Koob uses a psycho-linguistic approach to examine society and the presence of propaganda today. He begins by looking at the history of propaganda and advertising in an attempt to answer the question: How did we get here? He then examines what he refers to as psycho-technologies in order to see the extent of their influence on the shaping of modern life.

Throughout Ad Nauseam, readers will learn about the various ways in which advertising and propaganda has shaped society, both culturally and socially. Koob hopes his book will help readers realize propagandas grasp over their lives so they can break free from it.

Ad Nauseam

By Jeff Koob

Softcover | 5 x 8 in | 196 pages | ISBN 9781491758915

E-Book | 196 pages | ISBN 9781491758908

Available at Amazon and Barnes & Noble

About the Author

Jeff Koob earned his bachelors degree in English at The Citadel, served for four years in the U.S. Army and then earned a masters degree in psychology at the University of West Georgia. He worked as a public sector psychologist for over 30 years. He served in Jamaica as a Peace Corps volunteer and served as a Red Cross Disaster Mental Health Volunteer at Ground Zero in New York City following the attack on the World Trade Center. He lives with his wife in Columbia, South Carolina.

iUniverse, an Author Solutions, LLC, self-publishing imprint, is the leading book marketing, editorial services, and supported self-publishing provider. iUniverse has a strategic alliance with Indigo Books & Music, Inc. in Canada, and titles accepted into the iUniverse Rising Star program are featured in a special collection on BarnesandNoble.com. iUniverse recognizes excellence in book publishing through the Star, Readers Choice, Rising Star and Editors Choice designationsself-publishings only such awards program. Headquartered in Bloomington, Indiana, iUniverse also operates offices in Indianapolis. For more information or to publish a book, please visit iuniverse.com or call 1-800-AUTHORS. For the latest, follow @iuniversebooks on Twitter.







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iTunes Promotions, iTunes Marketing

Donald R. Copes book The Nephilim Factor: Evil of Women and Angels is a vivid adventure through a strange and captivating world


(PRWEB) April 23, 2015

Donald R. Cope, a sales, marketing, training and development professional, has completed his book The Nephilim Factor: Evil of Women and Angels: a gripping and potent tale of intrigue and adventure, which explores some of the great mysteries of life.

When asked about the inspiration for the book, Cope said I am a Big Brother in the Big Brothers/Big Sisters program and noticed that every single time there was a super-hero movie my little brother wanted to go. I happened upon Genesis 6 one day and wondered why popular press hadn’t ever captured a story of the super-heroes from this strange verse in the Bible. I decided that I would be the one to tell this story of angels who came to earth, mated with human women and forever changed the course of history. Whenever a truly heinous crime is committed, whenever vicious atrocities are perpetrated by man against mankind, The Nephilim Factor is no doubt a part of the equation!

Published by New York City-based Page Publishing, Copes poignant tale takes the reader to a far away world, filled with unusual settings and encounters. This imaginative novel explores the source of all great evil in the world. What might the Nephilim have been and could they still be affecting the world today?

Readers who wish to experience this mesmerizing work can purchaseThe Nephilim Factor: Evil of Women and Angels at bookstores everywhere, or online at the Apple iTunes store, Amazon, Google Play or Barnes and Noble.

For additional information or media inquiries, contact Page Publishing at 866-315-2708.

About Page Publishing

Page Publishing is a traditional New York based full-service publishing house that handles all of the intricacies involved in publishing its authors books, including distribution in the worlds largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create – not bogged down with complicated business issues like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes and the like. Its roster of authors can leave behind these tedious, complex and time consuming issues, and focus on their passion: writing and creating. Learn more at http://www.pagepublishing.com.







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iTunes Promotions, iTunes Marketing

First Ever Black Heritage Book Fest set for Black History Month 2015


Toledo, Ohio (PRWEB) January 29, 2015

On Saturday, February 21, the creators and founders of Toledo’s Natural Hair Expo will bring to Toledo it’s first ever Black Heritage Book Fest! The FREE AND PUBLIC event will be hosted in the Wynston E Dixon Hall of Braden United Methodist Church, located at 4725 Dorr St in Toledo, Ohio.

The Black Heritage Book Fest is an event celebrating African American culture in literature, art and music. This one

Building a Global Social Network and New Maximizing LinkedIn Social Business How-to Book, One Connection and Case Study at a Time


Irvine, California (PRWEB) November 29, 2011

Windmills Marketing is pleased to report on early successes of it’s new book Maximizing LinkedIn for Sales and Social Media Marketing, the sophomore offering from distinguished global and social media strategist, Neal Schaffer.

With its print release in July 2011 and ebook release on Kindle, Nook, and iTunes shortly thereafter, his new book is resonating with business people, worldwide, looking to parlay Schaffers years of accumulated international sales and marketing acumen, plus in-person and online connections, into measurable business returns now and in future. Effectively using LinkedIn, one of the worlds most respected and established social media platforms, for business development is the books primary focus. Demonstrating its own business expertise, LinkedIn had a successful IPO earlier this year.

Schaffer is a digital pioneer in teasing out the incredible potential of LinkedIn for social business opportunities, beyond those seeking employment. This information-packed and engaging book shows organizations how to do this with straight-forward guidance and do-able advice rather than empty rhetoric.

Global and social bookends

His second book being embraced by a global audience is a gratifying outcome for American-born Schaffer, who lived and worked in Japan for 15 years, returning with his family to California in 2005. “One of the great things about offering an ebook through iTunes is the way you can track sales by country,” indicates Schaffer. “Although the most ebooks to date have been sold in the USA (48%), significant numbers have been sold in the UK (18%), Canada (16%), Australia (14%) and, for some reason, in The Netherlands (4%). This means 52 percent of iTunes sales currently are coming from other parts of the world.”

In some ways this isnt surprising, as Maximizing LinkedIn for Sales and Social Media Marketing features contributions from more than 15 business owners and professionals in the form of international case studies (including Australia, Belgium, Canada, China and France), a result of Schaffers steadily increasing social and in-person networking connections, which is nearing six figures.

After working in several countries (including Japan, China, and Singapore) and gaining international business experience, Schaffer determined a diversity of voices for global-local context, plus highlighting the successes of others, better served the education needs of his associatesespecially considering his respect for and working knowledge of the worldwide potential of social business.

LinkedIn itself being an international phenomenon complements this rationale, making its business platform an ideal focal point in this second book. An exciting development for Schaffer is that LinkedIn recently launched its service in his second home, Japan.

Do-able current and future-focused social business advice

Maximizing LinkedIn for Sales and Social Media Marketing comprises 14 chapters and two appendices (resources and additional case studies). Chapters cover areas such as: